We can use GRASS to determine what audiences our opening sequence will attract the most. Our film is aimed towards any gender and any race of people but as we have researched it is mostly males that are interested in the sci-fi horror thriller genre.
The age group it is aimed at is 16-25 as this is the age group that the film would appeal to more also the people in this age group will be able to relate to the plot and the characters the most, as the group who go to the cinema the most ( BFI HAndbook)
I also believe that the Reformers or Succeeders would be the lifestyle grouping that would watch the film.
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